Ep. 6 - Earned Income Strategies for Small Stations

And then COVID struck. What we were able to do that the newspapers couldn't do is we could take an interview with a doctor and in less than an hour or an hour and a half we could put that on the channel and on the YouTube channel and on our social media pages that got out what COVID was all about and how the hospital was preparing their staff and their facility to handle this. So COVID very quickly became LCTV's best friend. Partnerships work if both people win. They work and they work exceedingly well, exceptionally well, if both people win. But that was the big thing that I learned working with the hospitals. I said, this partnership works. We quickly partnered with every municipality, the government, municipality leaders, and so that the partnerships was important to elevate LCTV as being a community partner, somebody that the community could look out to, which gave value back in the partnership. So to answer your next part of your question, we'd pick a penny up off the street if we saw it there. We, we, we would turn a soda bottle in if we found one laying on the street to get that nickel. This podcast is for city communications teams and video professionals in government. We talk about expanding service delivery with video and streaming, media accessibility, gear, broadcast and streaming workflows, and more. It's all right here on the Government Video Podcast. Welcome to the Government Video Podcast, your essential resource for insights for government video and technology. Today, we're going to be joined with Larry Seidlinger with Lincoln County Television. And Larry brings a wealth of knowledge around logistics and his previous life in trucking that he has applied to sustainable revenue growing for his small station in Lincoln County Television. So Lincoln County is located in Maine, and so we're going to be learning a little more about the work that they have done there. Thanks Expanding into the community, collaborating with other entities and different sustainable revenue resources that they have developed. Larry, thanks so much for joining us today. Well, thank you. It's a pleasure and an honor to be on here. So, Larry, let's, let's kick it off. I'd love to get to know you a little more as Larry. You've had a significant career in trucking logistics. What has inspired you to transition over to trucking logistics? Community media management at Lincoln County. Well, as your hair gets whiter, you get down this road called life and it leads you in different directions, you know, and there's an old yogi ism that when you get to the fork in the road, you take it. So that's what I did. I was on the board of directors of the community TV station here Lincoln County TV or LCTV I had been asked previous to that to do a TV show called was up when me and another character we read the local rag once a week and we pick fun at the local politicians and Invite everybody to the baked beans suppers and the strawberry Shotgate pie eating contest and all kinds of things like that and uh, That's actually the longest running show on our public access tv has been going on for 15 or 16 years now But it's called what's up And I was didn't doing that every week and the director at the time here at the station Asked me if I joined the board of directors, which I did I still was very active in my trucking business and myself and another lady got on and she has a very distinguished career, retired, and, uh, we weren't on very long before things didn't seem all that kosher, so to speak, I guess, to use the term. I mean, it was the board of directors was led by a very sickly, um, gentleman, elderly gentleman that was fading fast. And so they needed a slate of offices. They had people on the board that had been on there for 25 or 30 years. Uh, we've soon realized how quickly, and I'd never paid a lot of attention to public access TV except for the fact that in a previous life, I had broadcast a lot of high school basketball games back in the 80s, and they were taped and delayed, and we put them on the station. The old SVHS. And so, uh, on the board of directors, we soon realized that there was some things that were going on that were not appropriate with the director. And, uh, my friend, Marva, she said, why don't we run for offices for the board? And I said, great, you be president and I'll be vice president. And she said, how about you be president and I'll be vice president. She had tremendous amounts of experience, uh, on boards. I had zero, but I had worked for myself at that point. 47 or 48 years. We got on the board and very quickly saw that there was a lot of financial things that were not accounted for and it came to a head. This was in March of 2019 and in November of 2019 it came to a head and there was some, uh, illegalities going on, I guess, so to speak, and we had to go to court and the director was asked by the judge to step down or face the consequences. And when he, and he did, he stepped down. And as I was now president of the board, Marvel was vice president. And so now we had a TV station with nobody to run it. We've, we found out quickly found out how dire the financial aspects were of it. And I had been on the downside of my trucking career. I was. Down from a dozen trucks down to three driving one myself part time Asking my wife weekly. Why am I doing this after 26 years? And she kept saying I don't know. Why are you and After that court date we sat down as a board said we have nobody now to run this place How are we going to run it and there was all kinds of things that happened in the interim as the director left And we had to get the station back on the channel and we did. It took six or seven days. I had to recruit a tech guy cause I am the last guy that should be in this TV station. When it comes to the technical aspect of it, I had worked for myself for 48 years. And when you work for yourself, you just figure it out as you go. Sometimes. You got to get to the other side of the road and if you have to walk, crawl, or swim, whatever it is, that's what you do. And we kind of took the same attitude with the TV station. We didn't have any money. We were absolutely flat broke. Our standing in the community was not stellar. Um, we were an old station. We were 40 years old in probably the last 15 to 20. We hadn't accomplished much outside of a few town meetings and a few special shows that people had done. Uh, but really Was kind of dead in the water and when we found out the financial situation, we soon would have been buried So it was just it's it's my nature We just my friend marver and myself and some member of the members of the board stepped up and we said we're gonna Put this station back on his feet. There was a fellow that had worked in public access in Massachusetts, uh, for 40 years and he had retired to the community here in Maine where a tourist, a retirement center community along the coast. And, uh, I called him, he had been working at the station, had quit six months prior, and I called him and I said, Dave, I'm in a hell of a mess. And I told him what the deal was. And he said, yes, you are. And I said, I know nothing about TV, but I know my community. I've lived here 70. At that time, 68 years. And I said, we got to get this thing back on its feet. And that's kind of it in a nutshell. Unfortunately, COVID struck two and a half months, three months after we started, but we, we didn't have a clue. Dana, we, I did not have a clue. Dave did because he had been in video and audio. Didn't know how to run the cable cast system or do scheduling or that part of it But you know, it was the blind leading the blind and we just we didn't have any money and I said i'm a big music fan Play a little music and I said we got to raise raise some money to keep the lights on what I didn't know I soon found out was we were behind on the light bill and the phone bill and Cable cast bills and everything else and so we decided to throw a concert and we got some Some very talented musicians a couple of towns over that did the last waltz Take off on the band's last waltz that was done at, uh, out San Francisco. And then we did a tribute to the, they did also did a tribute to the Rolling Stones and we have a little theater in town that holds 250 seats and we packed it the last Sunday in January and the last Sunday in February at two o'clock the afternoon for all us people with the white hair to go to from rock and roll in the sixties and seventies. And we raised, and we went to the, one of the local merchants who was a friend of mine. I've known him since grade school. And I said, John Rennie, I said, we're in a heck of a mess. Would you sponsor these two bands? He said, absolutely, Larry. We packed the house and he paid the bands and we made 8, 000. And now we had some running money and then COVID struck and it was a whole different ball game from there. So that's, that's awesome. So it sounds like you, you stumbled into a bit of a turnaround story and you were able to take your skillset and your connections within your community to apply it to LCTV. So just for our listeners and viewers at home, can you just give us a high level of LCTV's mission? Are you like a classic PEG station? We are a classic PEG station, uh, public education in government. And we try to combine and be honest with you, Dana, like I said, taking this thing over, I knew nothing about PEG. I didn't know very much about public access, except that we had one here in, in community. I was extremely fortunate to run into a fellow by the name of Tony Vigueux, who's kind of like the godfather of public access here in the state of Maine, uh, who gave me some really good guidance. But at the end of the day, we had no money. In this 10 town community that makes up LCTV's viewership, there was about 180, 000 worth of franchise fees from the cable company that came into those towns. I like to say LCTV has successively committed to getting only 30, 000 of that. Over that they had run that down. The towns had, because of lack of community TV, being part of the community, the towns had kept pulling back money and pulling back money and pulling back money. And so they were really running on fuel. So I just took the attitude that we're going to get there one way or another. And I know my community. I, and I know business a little bit. Being self employed for 50 years. And I just said, we got to add value. What, what can we do? Cool. I know nothing about the advertising laws, or public access, or anything like that, but I said, I know this community, we can be of value. You have to, in any business, I don't care if it's the law business, or the movie business, or the grocery business, you have to have value. You have to show your customers, your viewers, whatever they may be, there is value in what you are doing for them to support you. And if you don't have value, Dana, you're kind of dead in the water. Well, let's, let's talk a little bit about that. Cause I absolutely agree with you on that as always adding value. Larry, what are some tactical ways that maybe you deployed in, in your journey for this, that other smaller media centers could deploy as well? How did you identify the unique value that. Lincoln County Television brought to your community? Well, I think, I looked at the resources that I had to work with. Myself, my strengths were, I knew the community. The other strength I had was, I had my buddy Dave, who was semi retired, who was willing to come in for four or five hours every day, and say, Larry, You don't have eight cameras to do that film with. You only got two, you know, and you have to have sound hooked up. Oh, you do Dave? Well, that's okay. You do that and I'll go get the viewers. I'll go get people to interview. And then COVID struck. And I think this is where the value came in because when the nation, the United States was shutting down in the middle of March, it was. I got a call from the hospital and their communications man, John Matt, said to me, this is Lincoln Health, part of Maine Health System, said, would you be willing to do an interview with one of our docs about COVID 19? Well, at the end of the day, nobody really knew what COVID 19 was in the early stages. They didn't know how devastating it was going to be, what it was going to do to businesses, schools, anything. They So Dave and I grabbed a camera on a cold March day in 2020, and we went down to the local hospital. Uh, which is a small hospital, but it's a fairly significant, uh, hospital here on the coast of Maine. And we interviewed Dr. Tim Fox, who had just come out of the emergency room, which I found out later, he had just saved a man's life. And he had never been interviewed, and I had never done an interview. And I had scratched up seven or eight questions that I ought to ask a doc about viruses, and about emergencies, and about where in the heck we were in this world. And Dave filmed it. And it lasted about 10 minutes and we did a little intro. We took some pictures of the hospital, did some more pictures for the hospital for an outro, and we put it on, we came back, Dave put it on YouTube after he got it all together. It was probably, I don't know, an hour, maybe two hours later. And the next morning, the man who was helping with the tech stuff right at the time, uh, came in and said, Larry, do you know how many people have watched that YouTube clip that you guys put out yesterday, and Because I had no idea and he said nearly 3, 000 and I said what he said Yeah and then I started getting some emails and whatnot and I knew I had something right there and the hospital knew they had something and what we were able to do the newspapers couldn't do is we could take an Interview with a doctor and in less than an hour or an hour and a half We could put that on the channel and on the YouTube channel You And on our social media pages that got out what COVID was all about and how the hospital was preparing their staff and their facility to handle this. Because we were starting to get by the middle of March, these incredible stories from hospitals throughout the country, COVID deaths and whatnot. So COVID very quickly became LCTV's best friend. We went on to do three of those a week. And we talked with everybody from the ceo of main health to the head custodian I think nurses emergency room docs. We talked to pediatricians. We talked to cardiologists. We talked to Everybody we did cancer doctors. We did everybody that we could think of And we had tremendous response through that. And that really carried us for the first, about first year of being. So you found that, that value with, I mean, you're the hospitals there. So you saw an opportunity. With being invited in to, to have this, this meeting with them and have this interview and then you were able to see the, the success and then continue to expand on it. That sounds pretty exciting that you were able to kind of fit in that way within your community. One other thing that is kind of the tone for a lot of peg stations right now is you mentioned earlier your franchise fees and how LCTV has a portion of that. So we are, uh, across the country seeing a decline of that. And you also mentioned some other revenue strategies that you've developed, like the, the concept, which sounds amazing. What are some other things that you've done at LCTV to continue to create a sustainable revenue stream for your station? Well, first Dan, I'd like to expand on it. The first part. What I, if I don't be honest with you, we didn't, I didn't know if I was doing anything right or wrong. If you don't know if you're wrong or not, you just keep going. But one thing I learned really quickly and I've always felt this way in my business career is partnerships. work if both people win. They work and they work exceedingly well, exceptionally well, if both people win. Of course, if, if both people are not getting something out of the equation, they don't. But that was the big thing that I learned working with the hospitals. My, I said, this partnership works and we went on to expand with that. We spoke to the, to every Lions Club, Rotary Club, any club that would have us, we quickly partnered with every municipality, the government municipality leaders. And so that, the partnerships was important to elevate LCTV as being a community partner, somebody that the community could look out to which gave value back in the partnership. So to answer your next part of your question, we'd pick a penny up off the street if we saw it there. We would turn a soda bottle in if we found one laying on the street to get that nickel. Uh, but we did, I was very lucky. This isn't at all Larry. Shortly after, within 3 or 4 months after taking over, we had a young man came through the door, who was going to video school, online, top notch, he stayed with us for 3 years, and he was an ace. He could take a picture and make it look like a million dollars. Very young, and he worked with us, and then we had another fella came through the door, Who had just moved here from New Jersey with his wife, who was a tech guy, and he, he took a whole, a whole studio that was now 35 plus years old, with a lot of old equipment, and really upgraded it. We had a student that was trying to do social media with us, she left, and Jeff said, hey, my wife knows how to do all that, she might. Help your out and Claire came on who's our social media director And she kind of like my right hand man, and she really promotes it So to answer your question, we we have now do a concert series every year We do four concerts in the winter time and we do them at two o'clock on a Sunday afternoon, which is kind of unique Dana I know you're from the Northeast here. So we have Some quiet winters up here. We've done Elton John tributes and Rolling Stones and Beatles and all kinds of, they are wildly popular and we struggled through COVID. Uh, we didn't have some great crowds, but now COVID's over. We've sold out three out of the four shows last winter, and that raised about 12 for our studio. We have, of course we have donations. We raise about 000 a year in donations. The franchise fees that I talk about is still a struggle. I still go to the towns on bended knees and put my best Larry smile on and beg them for, to support us, and we've gone from 30, of that 180, so we're still not at 50%. We have one town that has not contributed. Nine out of the ten towns do. And then we have our newsletter. You and I spoke about off camera that we've gone from zero to twelve hundred, approximately twelve hundred viewers, uh, readership every week that goes out. And then we do a lot of high school sports, and we do a lot of historical society shows, and we've gone out and found sponsors for those. Businesses that would sponsor those. Um, I will admit the high school sports is a big one. We have basketball fanatics and football fanatics. And uh, right now we're in the process doing a 16 game, uh, for the two high schools in the area, softball and baseball. And we ran out and raised eight or $10,000 in sponsorships for that high school basketball last year, which. If you're come from Maine, if you don't know anything about basketball, you probably ought to leave the state because nobody, uh, we raised 30, 000 in sponsorships, uh, for the two high schools. And we did 40 games last year. And that has gone from when we started in 2020 before COVID hit about 2, 500. So, uh, the, our sponsors see the value and our numbers are incredible. Last year for those two high schools, we had 40, 000 views on YouTube below for those two. to schools watching high school basketball. Hi, Michelle here. We hope you're enjoying this episode of the Government Video Podcast. I'm taking a short break from today's discussion to remind you that this podcast is brought to you by Cablecast Community Media. We're a cross platform video solution from Tightrope Media Systems. And despite our name, we help cities, towns, and other local media organizations get their video to viewers on all digital platforms, including cable. If your organization operates a cable channel, um, but we help you reach residents whenever and wherever they watch, be it on your city's website, on mobile streaming apps, on over the top platforms like fire TV, Roku, Apple TV, or even on their mobile phone. And we even help you push your content live to social media. We've been helping small non commercial stations launch professional, affordable, and efficient video initiatives for over 25 years. And our customers love us because we have great customer support and we have fierce industry loyalty. So if your organization is in need of cross platform video automation and delivery for local coverage of city council meetings or other local events, reach out to our team and schedule a demo today. And if you do, be sure to mention that you heard about it here on the Government Video Podcast to receive a special discount. That's all for me for right now. Back to the episode. That's amazing. So I, I do want to highlight your, your e newsletter that Claire sent over the library for it, because I think this is a powerful tool that you've developed, and I mean, I think it would be wonderful to have other peg stations to have something similar to this. So, in reading it, I'm going to set the stage, but I'd love for you to kind of expand on it. Quite robust. So these e newsletters have. Links to the videos, kind of, uh, little descriptions about content and happenings. So can you tell us a little bit, like, how often do you put those out and the process where, where you're like, this would be a good idea. Like, how did that come to be? Well, Dana, now you're on our newsletter email list. You'll see that every week. It does an amazing job. She puts my name on it And I almost wish she doesn't because I get way more credit than I that i'm due but that newsletter Ironically goes out to I bet there's a very small percentage of our viewership Within our 10 towns that that newsletter goes to it goes all over the country That people that have ties to the community maybe are just just like what we're doing and we do last week We did a show on a very high end tool maker here in the community We just did a thing on the 75th anniversary of the And I've actually did a show with a Hall of Fame basketball coach. And I mean, it's really varied what's in that, those shows that we do, but that's a way for people to find out what LCTV is doing and connect every week. So you mentioned there's a continuous theme. Of partnerships and collaboration, and you, you seem very much knitted into the fabric of your community. We have a lot of listeners of municipalities that may not know how to interact with their peg stations or ways that they can, you know, continue to kind of build together. In an ideal world for you, what are some tactical things peg stations and municipalities can do together to continue to create community engagement, add value to the community? What are your thoughts on that? Lady Luck was looking over my shoulder, like you said, in 2020. And one of the first things I had done, we had a new executive director at the Chamber of Commerce, who I knew. And I said to her, Lisa, let's sit down and talk about how we could do a show highlighting businesses. And so LCTV, who had never been a member of the Chamber of Commerce, I said to her, Lisa, I will swap you a half hour every week if you will give us a free membership. Because remember, I didn't have any money. And, but I had a camera and I had Dave who knew how to run it. And so she said, that's a great idea. She had never done anything like this. So we started off and we did it right through COVID. We're still doing it to this day. And now we have two different communities that have chamber of conferences and they do a show called chamber chats and they bring businesses in, uh, and businesses get a basic, a free half hour is being a member of the chamber of commerce to talk about their business. And we, we run that show every Wednesday night at seven o'clock. And it's just, has been a huge hit. And I can tell you now as a member of the chamber of commerce, we're now on the. President of the Chamber of Commerce. People are joining the chamber because they see the value now and be in the chamber. Before the people might've had, well, what's, what's in it for me, type mentality, rather than just being a member of the business community. Now they're seeing a value in that chamber where we're getting. I produced a 30 second show with maybe some b roll clips in there, what your business does, all these kind of things that really add value to the chamber. The chamber adds value to LCTV. It's a win win for everybody and It's just been a plus. We also now not only have the Damascota Region Chamber of Commerce, we have the Wiscasset Area Chamber of Commerce, which is in our viewership. And we also have a little collaboration started now with the Booth Bay Harbor Chamber of Commerce, that they liked the idea of it. That's awesome. There's that theme again, that adding value. So you found a way to add value with the business community. When businesses win, the local government wins too, right? You know, so they all build on top of each other. Um, we had no money, Dana. So we had time, we had equipment, and I had people with a lot of expertise. And so they made my job easy. So, and I like how you leverage, uh, an in kind donation of trading your time of using the video. For the membership. So again that and nobody wants to see me coming dana That's right, that's so funny. So what about like government meetings and things like that? So do you do anything around that space for the different? We sure did Like I said, covid was the best friend for lctv because now all your municipalities They were having, they still had to run their governments, but they weren't having people come to their facilities. So our tech guy, Jeff was part time. He and I got together and we got with almost every town in our community and set up cameras. They bought cameras. We installed them for them, hooked them up and showed them how to do zoom meetings. We learned how to do zoom meetings where they could do two way big TV screens with all the cameras and the switches. Uh, and so even to this day now, we still have five out of the ten towns that, maybe it's more than that, maybe it's seven out of the ten towns that send us their town meetings, uh, that we put up on their YouTube page and our YouTube page, and in the government meetings, I think there's a certain aspect People's probably elderly or older people that want to know what's going on in the town, what's going on with town government, how money is being spent and we're small rural communities and really it's, it's kept people connected. That's back to the value of what LCTV was able to do was keep people connected. We showed the towns, we're the only public access station around here. Uh, and so we showed the towns, we was able to respond when they reached out to us. If I didn't know how to do it, we was going to figure it out. Yeah, that's awesome. What advice would you give a new, young, incoming executive director that's running a small station similar to you where they could sit there and be paralyzed with all the things that they have to do? What would be like the, the key piece of advice that you would, would give these new executive directors? Run? Ha ha ha ha, Larry! Ha ha ha ha! Run fast? Ha ha ha ha! No, you know, you just gotta take stock in who you are and look at your assets that you've got to work with. Never say never, never say die, don't, try not to burn any bridges, maybe put your pride in your pocket a little bit, and reach out to the community. Because if they're not reaching out to you, then you need to get in front of them and show them that you can be an asset. We're part of LCTV. We're part of the business community. We joined the chamber. I became involved in the chamber, not because I love the chamber. I love my community. Yes, I grew up here all 72 years of us, but it's important for the TV station. To be connected to the business community. So when the business community needs something, whether it be a historical society show, a graduation at the high school or local business, that's opening up. A new warehouse or new store or new business owner that they come to us as well as the local weekly newspaper But they come to us because we're not unfortunately, we don't charge probably enough money, but we We can do it at a reasonable cost tv doesn't have to be expensive We are homegrown tv and I think if public access stations look at that as We are homegrown. We're not NBC. We're not CBS. We are homegrown. And will we make mistakes? Yes. And will our quality maybe not be as good as it could be sometimes? Absolutely. Will we fix it? Absolutely. And I think you will find what I've seen. And I've looked at a lot of public access stations. The video was pretty good. The audio is pretty good content. Sometimes it's like any TV some NBC. Some of the stuff is good. Some of it's not so good You know, so why do you turn on TV you turn on TV because you want information or you want to be entertained? so I think if my My thought process is those are the two things when I Go to produce a show or when I want to bring a show to something, is this something that people would be interested in that would make a neat show? Or is this just a really informative, like say a political forum, a political candidates night, something like that. Yeah, no, that's, that's awesome. So it sounds like from our conversation today, partnerships and collaboration are key. Right. Um, mindset to continue pushing through when things get hard is also vital and important and then adding value. I, I love that. I'm going to steal that little sound bite, um, adding value in wherever you can see it within your community. And that goes hand in hand with those. Conversations with partnerships and collaborations, right? I'm assuming Larry you're talking to people and you're asking them questions about what's important to them Is that is that a fair assumption? You have to take your eyes off yourself and put them on somebody else Um, I think that's probably the most important thing. I mean we've we've We've done, we've done a show here called the Vintage Races Roundtable in the state of Maine, it's a big stock community, and a lot of these fellas, they're all fellas that are all in their 60s, now, and the Hall of Fame club here in the state of Maine came to us about a year ago, and they said we'd like to produce a bunch of shows, we'll sit down and talk about these guys, and Uh, that talked about their racing career, their stock ass, small track racing careers. And that is just morphed into a once a month show. That's been really, really popular, put it on a YouTube page, and then we'll always have a thousand or 1500 people watch it, but it's back to homegrown. People watch it at home may have seen these guys at the racetrack or may know them, they live down the street from them and that type of thing. And so it's just homegrown TV and, and people like. watching what happens down in that back doyard. The lobster boat races. I know people in Minnesota don't think probably about lobster boat racing, maybe more sled dog racing, but lobster boat racing here at the 17th, 16th, 17th of June starts an 11 week schedule of all the fishermen. They take a Saturday or a Sunday and they get together and there's probably more. Partying going on than anything else, but they race these lobster boats over a course a straight like a drag strip And we've had drones out there videotaping it and and done some shows of the fishermen and their characters As much like the farmers would be in the midwest, you know their characters and it makes some fun tv It makes some fun TV. That's amazing. I'll have to watch the lobster boat race. So I, cause I've, I've lived in Gloucester for a long time. Sure. We're, we're quite familiar with, uh, you know, what a lobster boat is. Yeah. I'd raised one, but, um, Larry, this has been such a fruitful conversation. I really appreciate your time and your unique, uh, insights, especially of what's going on over there on the coast of Maine. Um, and the, the different tactics and strategies that you've applied at Lincoln County Television. Any last minute advice you'd like to give our listeners? Run! No, I have a, after four and a half years of doing this, I have a new appreciation of how important public access TV can be to a community, whether it's for the entertainment value of watching little Johnny run the football or shoot the basketball or Susie and the cheerleading competition. Uh, the schools come to you for graduation and how important local TV can be Keeping people connected to maybe their roots Maybe you live in chicago now our basketball season every year I have an aunt that lives in boise, idaho, and I have an uncle that lives in florida Grandparents live down in the paulton area that Can't get to a game and we have graduations coming up There will always will get a note every year from several grandparents or several aunts or uncles that couldn't get To little suzy's graduation, but they saw it. They was able to watch it Uh on the local homeroom lctv and that to me is just it's a special place and It it's really really important and I guess we can thank covid for that because that brought the community You To the people, you don't have to be here to see what's going on and have tie that you have ties here because you know, we're all, everybody's from someplace else. Awesome. Well, thank you so much, Larry. Again, appreciate your time. And to our viewers and listeners at home, you've been listening and watching the government video podcast. And today we had Larry Seidlinger of Lincoln County television on as our guest. So please make sure to like subscribe and follow to the government video podcast and share with your friends. There's a lot of good work happening here in. public education and government access. And we hope that you can share the good word.